Tag Archives: Ferra

New property launches in May

To take advantage of the private housing market rebound in March, developers are launching a slew of new projects set to come on to the market this month.

Launches include The Siena, Ferra, Hallmark Residences, The Flow@East Coast, Cluny Park Residence, KAP & KAP Residences, Whitehaven@Pasir Panjang and Midtown & Midtown Residences.

Located at the former GRTH building site at 66 East Coast Road, the Flow@East Coast comprises 56 commercial units including clinics, shops, a food court and restaurant. The freehold commercial site was acquired by Oxley Holdings for S$76.1 million or S$1,298 psf ppr, inclusive of development charges.

Hallmark Residences is located at 21 Ewe Boon Road on the site of the former Nob Hill Condominium and two adjacent bungalows which were purchased by MCL Land for S$95 million or S$1,100 psf.

Over at the former Westvale condominium site in Pasir Panjang, Roxy-Pacific is developing Whitehaven@Pasir Panjang, featuring 120 residential units ranging from one- to four-bedroom units, lofts and penthouses. The developer acquired the site for S$77.5 million or S$883 psf ppr.

Source : GURU – 13 May 2013

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Far East launches condo with Ferrari design

Property developer Far East Organization yesterday launched a new ultra-luxury condominium development under its Inessence brand, releasing 30 of the 104 available units with prices starting from S$2.3 million.


Located at 1 Leonie Hill, Ferra is the first residential project in Asia to be conceptualised by Italian designer Paolo Pininfarina. It features a facade that closely resembles the signature supercars that he created. For instance, the balconies are designed to resemble the perforations in a Ferrari’s grilles.

“One of the trademarks of homes under our Inessence brand, is the signature design. Pininfarina’s unique design experience with luxury cars, products and interiors is brought to the fore in Ferra, with elements of the elegant silhouettes found in his designs integrated into a residential building,” said Chia Boon Kuah, Chief Operating Officer for Property Sales at Far East.

The 22-storey development is within proximity to Orchard Road and a short drive from prime areas such as the CBD and Marina Bay Sands.

“Ferra, like all our Inessence residences, fulfils the four brand attributes with Pininfarina’s exclusive design, the desirable District 9 address, configurable living space, and thoughtful design and services for home buyers. We believe that Ferra offers a strong proposition that will appeal to our target market,” added Chia.

Inessence was launched in 2010. Other projects under the brand include Boulevard Vue, Skyline@Orchard Boulevard and Alba.

Source : PropertyGury – 2 May 2013