Tag Archives: Mortgage Protector

Stanchart offers loan approval at the showflat

STANDARD Chartered Bank yesterday announced a new service initiative at property showflats through which potential homebuyers will be able to obtain in-principle approval and advice on housing loan quantum and tenor in as little as 15 minutes.

To kick-start the service, it will be offered as a value-added feature this weekend at Mi Casa in Choa Chu Kang. The bank said it is the first in the industry to offer such a service.

Developer Far East Organization will release two new towers at the 457-unit Mi Casa, where the take-up rate has been good since sales started in March.

Stanchart said it will be able to offer loan approval in principle in 15-60 minutes if customers provide basic information such as monthly income and other financial commitments, without official documents. They can then follow up by sending their documents to the bank, which can grant actual approval in as little as two days.

‘If customers see a unit they like and want to book it before others see it, they want to know how much they can borrow and for how long,’ said Dennis Khoo, Stanchart’s general manager for retail banking products. Continue reading

Lenders try new ways to woo home buyers

They offer free air miles, vouchers, extra services and new products

With an active property market, banks are pulling out all the stops to attract buyers to take home loans from them. — ST PHOTO: ALPHONSUS CHERN

THE surge in home sales is prompting two lenders to try new marketing approaches to snare a share of the fiercely competitive mortgage market.

Tried-and-tested strategies like launching more innovative mortgage products and offering better interest rates are now standard procedures.

But some lenders are also trying more radical ways to lure borrowers – like product giveaways, snazzy marketing and that extra bit of service.

‘Banks can cut rates only up to a certain level. They have to come up with more innovative ways to attract customers,’ said Ngee Ann Polytechnic real estate lecturer Nicholas Mak. Continue reading