Tag Archives: Interior Design

Always a way to do up a micro unit

Space planning is paramount, Axis ID boss William Ong tells KALPANA RASHIWALA

‘A LOT of people don’t understand that you can still make a small apartment feel comfortable if you do not put in the wrong things. Space planning to me is the most important part of interior design; it is not about decoration first,’ says William Ong, executive chairman of Axis ID.

Mr Ong: Luxury can be very modern, can be very traditional, can be very eclectic

Micro apartments and shoebox units have gained currency in the past year or so as some developers have shrunk apartment sizes to keep lumpsum unit prices within reach of lower-budget investors.

However, there has been concern about the challenges that buyers will face in fitting out their units when they take possession of their properties.

Mr Ong argues that while such units are small, they can still be practical and liveable if designed and laid out correctly. And one can always count on some clever interior design tricks to help make them appear bigger than they are.

‘In terms of space, you have to first see the space; then see how to lay out the furniture so that it is usable, it doesn’t clutter up (the room); and thirdly, the scale of the items and the furniture you put inside must complement the space.

‘So you can’t put in super-large sofas; or if you can only put in a two-seater, you should not force in a three-seater, for instance . . . If you put in the right scale, things will turn out right.’

No matter how small an apartment is, there is a way to lay out the bed so that it sits nicely and still gives occupants space to move around, to have access to the wardrobes without having to climb over the bed.

‘If you put your bed against the wall, you have a lot more space to walk in a small room. But if you want to put your bed as an island by itself, then you need space around it, and it (the room) will look a lot smaller.’

Design tricks

Besides careful space planning and the use of correctly scaled furniture, one can employ mirrors and lighter colours to make small apartments appear bigger.

‘Another issue that a lot of people find with a small apartment is they don’t have enough storage space. But there are so many ways to cleverly design and build storage areas without having to clutter up the whole apartment.’ An example would be to have a full-height storage cabinet that forms part of a wall.

In any case, size is just one factor. The configuration of the apartments, how they are laid out by the architects, is also important, says Mr Ong, who also co-founded Axis’ architectural business.

‘Sometimes layouts are very odd because of site constraints. In such a case, even if you have a bigger apartment, it would be quite useless. There would be a lot of wasted space with long corridors, for instance, or a lot of odd-shaped rooms. Instead, if you have a nice regular-shaped apartment, then even if it’s small, you can do quite a lot with it.’

Practical necessity

The phenomenon of tiny apartments is neither new nor unique to Singapore. Studio apartments have been around for ages, Mr Ong points out. ‘When the cost of real estate is very high, people can only afford to buy smaller units, especially in prime areas,’ says Mr Ong.

Small apartments may serve the needs of a single person or even a couple, and are also suitable for leasing to expats who just want to have a pad when they are in town. ‘I see a trend where these small apartments may also be bought by companies for housing their foreign staff,’ Mr Ong says.

A major part of Axis ID’s business is designing and building showflats for residential projects of Singapore developers such as City Developments, Ho Bee, Allgreen and Wing Tai.

Singaporean home owners increasingly want their homes to look like showflats and boast a wow factor, according to Mr Ong.

‘A home used to be something comfortable to come back to, and live in. It didn’t have to be glamorous and eye-catching. But increasingly, owners want their homes to be more like showflats, a place they can show off to their friends. The wow factor must be there.’

As a result, the interior design gap between real apartments and showflats is closing, says Mr Ong.

While Axis ID’s staple business is showflats for residential project launches, the firm also does interior design for homes of individuals – but only selectively and usually when its sister company, Axis Architects Planners, also provides the architectural design services to these clients.

Growing affluence has spawned several trends on the Singapore ID scene. For one, home owners are acquiring a feel for luxury and quality. ‘It has nothing to do with the style. Luxury can be very modern, can be very traditional, can be very eclectic. It has to do with versatility of people travelling, living in beautiful hotels all over the world.’

The affluent and well-travelled are also expressing their own personal style when it comes to their homes – instead of following the crowd. ‘Nowadays, I don’t think there is a definite design style that people will follow, not like before when there was a certain design direction, for example, minimalist or Asian.’

Another thing that Singaporeans have picked up as they’ve acquired greater wealth is a penchant for collecting – antiques, artworks, furniture.

Their budgets for doing up their homes have also grown.

‘You can see the trend. When housing was cheaper than what it is now, people did not want to spend a lot on interior design. But now when they spend millions for an apartment, they wouldn’t want the interiors to be fitted up cheaply. Probably the norm is within the range of $400,000 to $600,000 for a new homeowner with an average-sized three-bedroom apartment in the prime districts, as many would prefer their homes to be fitted with imported designer furniture. ‘

It’s worth investing in more expensive furniture as it is of better quality and lasts longer, argues Mr Ong.

‘Somehow, when you custom-make something locally, it will never match the quality of something you buy from a furniture maker because they specialise in designing and making the furniture; how could a contractor here do something comparable?’

Axis ID also has clients in the hospitality industry – resorts, hotels and serviced residences – here and in the region. It opened a Shanghai branch in early 2004.

The 56-year-old Mr Ong says: ‘I don’t take my job as work, I take it as a hobby. I enjoy what I’m doing. I think that’s very important.’

He also lists travelling overseas as a hobby. ‘Every trip, I make it a point to visit new places, hotels, new developments, visit other people’s showflats and see how they do things. I can tell you Singapore showflats are some of the best I have seen. I am talking not just about the ones done by us but also some of the other firms.

‘I was very happy when I was in Bangkok recently. I spoke to one of the big developers there and he said to me: ‘You know how we improve our standards? We go to Singapore and study the showflats there. They have become our benchmark’.’

Source : Business Times – 25 Mar 2010

Blueprint to boost interior design sector

Trade group lays out plans to raise standards in the industry

Interior design is not just about running after contractors or drawing layouts – and an association believes it is time to hammer out higher standards for the industry here.

‘I probably didn’t draw a living room for 20 years,’ says Nicholas Merrow-Smith, client manager at Davenport Campbell (Singapore) who became president of the Interior Design Confederation Singapore (IDCS) in April.

And he wants to show that interior designers can do more. IDCS hopes to raise the level of innovation in the industry and has several suggestions on how this can be done.

Among its initiatives are an accreditation scheme for interior designers, a professional development programme and more collaborations with foreign design firms or other design disciplines.

The proposals have won the support of some practitioners in the wider design industry. Singapore Institute of Architects president Ashvinkumar Kantilal is one who thinks that IDCS is heading in the right direction.

‘The (interior design) industry needs to self-regulate and widen the members’ knowledge base,’ he says, suggesting skills upgrading programmes in the form of courses and seminars.

Financially, the interior design industry is in fine shape, with plenty of work. But according to Mr Merrow-Smith, it lacks creativity and diversity, and this is especially clear when it is seen against its foreign counterparts.

He cites an example – interior design firms here tend to focus on traditional real estate, while those overseas can be multi-disciplinary, even taking on projects such as theatre design.

And interior designers abroad are going into research, he adds. For example, there are studies on how the design of office space can get employees to buy into their companies’ values.

‘What we’re trying to do is to show people that the design portfolio is much wider,’ says Mr Merrow-Smith. And if design firms raise their standards, there is also a chance for them to secure better work, he adds.

IDCS is kicking off its efforts with a conference this month, called Design Value: Beyond the Tangible, to highlight how design can be a strategic tool.

It will be attended by players from global firms such as Gensler and Hassell, who will share their experience of how workplace and leisure space designs can influence people’s performance and behaviour.

In the longer term, IDCS will try to facilitate partnerships between interior design outfits and other design industries such as architecture.

DP Architects director Tai Lee Siang trusts that greater collaboration among the various design sectors will help strengthen the Singapore brand of design.

IDCS also hopes to set up a professional development programme by the middle of next year. With the course, interior designers can undergo continual training and conduct industry-related research.

The next – and tougher – step would be to establish an accreditation programme for interior design firms. There is no such assessment system in place now. ‘Some firms do very good work, but it’s certainly not across the board,’ Mr Merrow-Smith says.

Some interior design firms see benefits from accreditation. The group managing director of Nota Group, Ong Sheng Keat, reckons: ‘In Singapore, a large proportion of the market is dominated by business-minded contractors or decorators who see the profession as another form of trade mainly due to the lack of enforced certification’.

Altered Interior director Thierryson Chua also supports accreditation for firms in the industry, but believes a scheme could be more effective if the government was involved. If IDCS oversees the scheme, it will have to be ’super active’ in organising events and attracting members, he says.

IDCS could not disclose its membership size because an auditing session is under way. But Nota Group’s Mr Ong says IDCS has been seen as exclusive and inclusive – ‘exclusive in the sense that it only admits genuine practising interior design professionals as members, yet inclusive because it will attempt to convert the non-professionals’.

IDCS is aware of the hurdles to implementing its plans and it is getting help from the government. For instance, it has secured funding capped at $435,000 over three years.

The association also spoke to representatives from about 50 interior design firms and related companies. According to Mr Merrow-Smith, they are supportive of its initiatives.

‘We don’t expect the whole industry to step up,’ he says. But ‘we’d like to see a core body of people who are serious about pushing the envelope, innovating, and doing things differently’.

Source : Business Times – 19 Nov 2009