Tag Archives: Chesterton Suntec International

Will election results affect the housing market

With the General Election (GE) just around the corner, several people have asked me whether I think the poll results would have an impact on the private housing market.

If you are asking whether investor confidence in private property here would be affected, the answer is a definite no. Whatever the outcome of the polls, be it by a clear margin or a narrow victory for the ruling party, I feel the liquidity factor is just too strong and I am convinced the buying, as well as prices, will not drop.

But if you are asking whether the level of risk would change following the elections, the answer is likely yes. The most obvious change would be in the level of policy risk. Depending on how the ruling party reads the results of the elections and what it interprets the electorate wants done, it may take an entirely different tack on how it has been handling the housing problem.

With the exception of the most recent set of cooling measures in January, quite a few property analysts believe the authorities have been tackling the housing market with kid gloves as they have one eye on the GE. This distraction will soon be gone.

Most of the measures have been very focused and targeted mainly at speculators. Of course, the authorities are assuming that this group of opportunists are the main culprits – get rid of them and the problem is solved – forgetting perhaps that investors can also behave irrationally.

Our Government has won many admirers both within and outside Singapore for its creativity in coming up with effective measures in tackling our problems. In my opinion, it just needs clear feedback on what voters want. I think its present measured approach is what it feels would produce the outcome that will make the overwhelming majority happy, or at least not make them unhappy. I think it will not alter its approach if it is not convinced otherwise.

The GE is one opportunity where citizens can give feedback to the ruling party on what it wants. And so, depending on the voting patterns, it may not necessarily mean more of the same measures such as lower loan limits. Let us brace ourselves come Polling Day.

For now, the liquidity beast tormenting our housing market would not just lie still and die. Instead, it has grown stronger.

Compared with what other regional countries, such as China, India or Australia, are doing to cool their property markets, we seem to be behind the curve.

As a laggard in this respect, we are probably viewed by most regional investors as having the most market upside. This is probably providing the strong underlying support for the robust developers’ sales we have experienced so far.

Lately, some market comments on this issue appear to suggest that we need not worry too much about the high volume of sales because this has now become the norm.

We are treading into dangerous territory if we buy this argument. How can the current level of sales coming after four sets of cooling measures culminating in one of the most stringent – a punitive sellers’ stamp duty – be considered normal? If we remove these cooling measures today, how high do you think the buying will soar to?

This reminds me of the fable about a frog being cooked by a slow flame in a beaker of water. Because the temperature of the water was raised gradually, the frog did not realise the danger it was in as it adjusted to each degree rise in temperature as the norm.

If you are still not convinced, let us take the low-interest rate environment. It has been with us for the longest time ever experienced by our housing market. Can we consider this the new norm?

By Colin Tan – head, research and consultancy, at Chesterton Suntec International.

Downtown malls vs suburban malls

The results of a recent survey of tourist destinations released by the Association of Singapore Attractions last week were an eye-opener.

In spite of our island city receiving a record 11.6 million visitors last year – due in no small part to the debut of our two integrated resorts – nearly half of the 31 attractions surveyed reported a fall in the number of visitors – by up to 28 per cent in some cases.

With the exception of the China market, a closer look at our tourism statistics shows that it was the regional markets – Indonesia, Malaysia, the Philippines, Thailand and Vietnam – which registered the strongest growth rates.

A former student intern from Bandung, Indonesia, told me it was much more convenient for her and her friends to come to Singapore via the budget airlines than for them to go to Jakarta for their entertainment and shopping. The flight time was also shorter. Budget airlines have certainly brought the regional markets a lot closer to Singapore, which is conveniently positioned in a central location.

The uneven performance of tourist destinations in Singapore is also probably true for our downtown malls. Some are doing very well, while others are fast losing their allure. Aside from the booming suburban shopping centres, it appears that the rest of the industry is going through a shake-out. And it appears that no downtown mall is spared, even the seemingly-successful new ones.

Landlords of suburban malls have found the winning formula for pulling in the crowds within their catchment areas. Find a location, preferably adjacent to, or better still, atop an MRT station. Next, put in a cineplex, food court and a huge supermarket. Any other attraction or anchor tenant is a bonus.

However, what works for suburban malls does not necessarily hold true for the downtown ones.

Two of the more successful downtown malls in my opinion – Takashimaya and Centrepoint – are not the closest to the MRT stations in their locations. And you can certainly pick malls which disappoint although they are the nearest to the exit points of the train stations.

In the past, downtown malls attracted the affluent and a stream of local shoppers from all corners of the island. Today, they have lost a significant proportion of their domestic market to suburban malls. Local shoppers need a good reason to visit the city malls. One of these is to meet friends and that is why there are a lot more F&B outlets and fine dining restaurants in the downtown malls. However, meeting friends is most convenient only in the evenings and at weekends.

Compared to a decade ago, there has also been a tripling or quadrupling of shop space in the downtown areas. So, there is definitely more competition. Frequent traffic jams and high parking charges are also limiting the number of trips made by the affluent segment. The pool of resident city shoppers is definitely smaller.

Fortunately, our integrated resorts have come to the rescue. Because of them, there are a lot more visitors to Singapore. Take a train in the city during working hours and you will find foreigners outnumbering locals by at least four to one. Besides English, I have overheard chatter in Bahasa, Thai, Vietnamese, Korean, Tagalog, French and the odd African and Eastern European language.

I understand that well-to-do Indonesians like Takashimaya and shops in Ngee Ann City. Many are repeat customers. Once in Singapore, they waste no time and head straight to their favourite malls and shops. This is because they already know the service standards and the quality of the merchandise. However, this can only happen if there is stability of tenants. These shoppers do not have much time to window shop or look around elsewhere.

There are no detailed statistics to show it but I believe most of our recent arrivals from the region are frequent visitors, which may explain the drop or fluctuations in attendance for some tourist destinations.

I think downtown malls need to recognise that finding a market niche – which is tough in itself – is no longer enough but stability of tenants is just as important with the current profile of visitor arrivals.

So maximising rentals today – by quickly replacing existing tenants with higher paying ones – may be working wonders for suburban malls but it is counter-productive to the longer term success of the downtown mall.

By Colin Tan – Head of Research and Consultancy at Chesterton Suntec International.

22 Apr 2011